Portfolio
SEO cases: problem → solution → result
Each case is a short story: what was wrong, what exactly I did and how the numbers changed. Client names are hidden under NDA where required.
- projects in the portfolio
- 6
- organic sessions / mo, total
- 28K → 200K
- average traffic growth
- ×7.1
- months per project on average
- 7
E-commerce · Fashion
7 months
×3.1traffic
12,40038,900 / mo
Fashion e-commerce store: +71% orders from SEO and +26% revenue
Problem
A store with thousands of products, yet Google mostly indexed junk: pagination, sorting and filter combinations. Key categories and brands cannibalised each other and the mobile version was slow. Traffic was flat and search orders were not growing.
Result
Read the full case
+26% revenue from search
E-commerce · Auto parts
10 months
×10traffic
8,40084,200 / mo
Auto-parts store: organic traffic scaled from 8,400 to 84,200 sessions/mo (+902%)
Problem
After moving to a new CMS, traffic collapsed: old URLs were not redirected, make and model filters generated tens of thousands of duplicates, and the backlink profile was weaker than competitors’.
Result
Read the full case
+340% revenue from search
